6-minute video
Many financial marketers set high goals for customer acquisition. And yes, those new customers are important. But the most important target audience is current customers: they already know and trust your brand.
Don't overlook the audience right in front of you
Martha Bartlett Piland offers 3 ways to increase account relationships with current customers by using data, personas and technology to grow love and loyalty for your financial brand.
Subscribe to Banktastic's YouTube channel for more content on financial branding and marketing.
We can help you build win-win relationships with current customers through smart, focused marketing strategies. Contact Martha Bartlett Piland by
